Process

A transparent pipeline with fixed checkpoints.

You always know what stage your images are at, what happens next, and where your feedback lands. No surprises — in schedule or in budget.

01

Brief & references

You send drawings (CAD, PDF, SketchUp, Revit or ArchiCAD exports), material specifications and mood references. We agree camera angles, image count, resolution and deadline — and you receive a fixed quote.

02

Modeling & cameras

The building and its context are modeled accurately in 3ds Max. You receive clay-render camera drafts to confirm the composition of every view before any detailing begins.

✓ Checkpoint — camera angles approved

03

Lighting & materials

Physically-based (PBR) materials matched to your specification, and lighting built for the mood the project needs — crisp daylight for planning, warm dusk for marketing.

04

Rendering

High-resolution rendering in Corona Renderer or V-Ray, depending on your pipeline. Draft renders are shared for one consolidated revision round.

✓ Checkpoint — draft images reviewed

05

Post-production & delivery

Color grading, atmosphere, people and landscaping refined in Photoshop. Final delivery in print-ready and web-ready formats, with a final polish round included.

  • 3ds Max
  • Corona Renderer
  • V-Ray
  • Photoshop
  • AutoCAD

Technical rigor

A pipeline vetted by industry assessment.

AP Studio scored 95/100 on Nfinite's technical entrance assessment — covering PBR physical-material workflow, camera setups and production lighting constraints — and works to that standard on every commission. The same discipline applies whether the deliverable is a single planning image or a full marketing set.

Ready when you are

Send your drawings today — see your first draft this week.

Start a project